Creative Direction

Eight Club

HomeCreative Direction

Creative Direction · Art Direction · Video

Building a Skate Brand With Raw Authenticity

Eight Club came to us with a brand that needed to feel as authentic as the culture it was born from. We built a full creative direction system: art-directed photo shoots, motion graphics, digital campaigns, and print collateral, all grounded in the energy of street skating.

From gritty urban visuals to limited-run merchandise mockups, every asset was designed to resonate with a community that can spot inauthenticity from a mile away. The result: a brand that lives and breathes the skate scene.

Deliverables

Creative Direction · Video Editing · Print · Digital

Location

Texas, United States

Tools

Adobe Illustrator · After Effects · Premiere

Timeline

2019 – 2023